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Drapers 2025 Shortlist - Best Marketing Campaign

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Jacamo Spring ‘25 Campaign


TVC, outdoor, print, digital display, owned and paid channels

Hybrid campaign development with Dan Kenny at Motel Agency

Art direction: Heather Matthews

Photographer/director: Nick Riley Bentham

Styling: Mavuso Mbutuma

Grooming: Nicola Loots

Models: Kristoff, Victor, Elliot

Project Team: In-house creative, brand
& production team at Jacamo

External production: Robot SA